Visana Health Raises $24M for Virtual Women’s Health Platform

Women’s healthcare represents one of the top five cost categories for employers, yet nearly 20% of those costs are driven by concerns that don’t appear in traditional claims data. Visana Health, a virtual-first women’s health clinic, announced it has closed a $24 million Series A funding round to accelerate adoption of its care model and expand clinical services for women ages 18-65.

Key Points

  • The funding round was led by Noro-Moseley Partners with support from The Cigna Group Ventures and Intermountain Ventures, and ongoing backing from existing investors Flare Capital Partners and Frist Cressey Ventures.
  • The company plans to use the funds to expand services into weight loss, cardiometabolic care, and chronic condition management including diabetes, thyroid disorders, and cardiovascular disease.
  • Visana Health currently partners with national and regional health plans representing more than 35 million covered lives, with over 40 employers covering over 1 million lives having adopted Visana Health. The company is on track to serve nearly 50,000 women in 2025.
  • The company operates as a 50-state virtual medical group providing care for conditions from menstruation to midlife, with a focus on high-cost, complex conditions such as menopause, endometriosis, and PCOS. The average Visana patient has 3 to 4 chronic conditions.

The platform aims to provide employers with in-network access to women’s health services without requiring new contracts or steerage requirements, addressing concerns that won’t show up in claims.

The Data

  • Actuarial analysis shows Visana Health reduces employer medical costs by 34%, cuts unnecessary procedures by 78%, and delivers more than $2,400 in annual savings per enrollee. The company did not provide details about the methodology or independent review of this analysis.
  • Visana Health partners with health plans representing more than 35 million covered lives and has been adopted by over 40 employers covering more than 1 million lives. The company is on track to serve nearly 50,000 women in 2025.
  • The company reports that its value-based care model has demonstrated a 4:1 ROI for health plan and employer partners.
  • The company emphasized the need for its solution by noting that women’s health represents one of the top five cost categories for employers, alongside cancer and musculoskeletal care, with nearly 20% of those costs driven by concerns that won’t show up in claims data.
  • Since its seed round, Visana Health has scaled to operate in all 50 states.

Industry Context

The reality is that many women in the workforce are silently managing multiple chronic conditions – the average Visana patient has 3 to 4. By not addressing this, employers carry unnecessary costs.

Joe Connolly, Co-founder and CEO of Visana Health

The company positions itself as addressing the healthcare needs of women in the workforce who are managing multiple chronic conditions. Visana provides virtual access to medical care that goes beyond family building to include diagnosis and treatment of conditions across the full spectrum of women’s health needs.

The platform operates on a value-based care model that engages women across their full care spectrum while treating complex conditions. The company states that it provides “whole-person medical care” rather than focusing narrowly on family building. With the new funding, Visana Health plans to expand its clinical scope and technological capabilities.